My Tinfoil Hat Theory re: lululemon’s Sweat Collective Updates & How the Influential Marketing Landscape has Changed
This week, @lululemon announced changes to their Sweat Collective program, here are my two cents on how/why this happened. (Note: I do not have any insider info, this is all my own personal train of thought.) Long story short... the game has changed.
A Heartfelt Thank You + Hits & Misses: lululemon’s 3/14/23 Upload
My @lululemon shopping cart at one point was $700+ deep and we need to talk about it.
Open Call for Questions About the lululemon Studio Mirror
The winter has been tough on me as far as maintaining a workout mojo. I took a breather...
Fit Review & Photos: lululemon Wunder Puff Cropped Vest
If the sky won't show me the sunshine, figured I'd go get it myself in the form of a bright and happy piece that makes me smile every time I look at it.
Fit Review: lululemon Softstreme Ribbed-Hem Pullover
Despite the ability to return WMTM for credit, here’s a little intel from the fitting room a few...
5 Faves & a Dud: lululemon’s First Upload of 2023
HAPPY NEW YEAR! 🥳 I don’t know about you, but I am actually excited for the holidays to...
Fit Review & Photos: lululemon All It Takes Ribbed Nulu Long Sleeve Shirt
Take a seat right next to me if you’ve been fixated by lululemon’s two winter all-star colors: Pomegranate...
Heads Up: lululemon Boxing Day 2022 Has Begun!
It’s the most wonderful tiiime of the yeeear… for lululemon aficionados like you and me. lululemon’s Boxing Day...
The Last-Minute lululemon Gift Guide for Total Procrastinators & Clueless Husbands / Boyfriends / Fathers
Stopped into lululemon last week, and it was full of well-meaning men who were trying their hardest. They...
It’s HERE! lululemon’s Sonic Pink Everywhere Belt Bag is now available online
12/2 UPDATE: THE SONIC PINK EBB IS HERE!!! Remember that one time that Kim Kardashian “broke” the internet?...
5 Faves & a Dud: Sunday Funday Edition
Welcome to the holiday season when lululemon absolutely blitzes us with uploads! This is the first off-cycle drop...
It’s Coming: Sonic Pink Everywhere Belt Bag
Remember that one time that Kim Kardashian “broke” the internet? Well, lululemon diehards are about to break lululemon’s...
The Best of lululemon Black Friday 2022: Thursday Night Edition
Lululemon went HARD with the Black Friday updates last night. Thanks to being on the west coast for...
lululemon Black Friday 2022: Links to Shop By Size
Black Friday upload has begun on the lululemon main site! The upload itself is HUGE (695 pieces on...
5 Faves & a Dud: Post Marathon Recon
Despite the serial swift kicks in the pants that work, life and Mother Nature all tried to deal...
Meet AthletiKaty
If you've found yourself on this blog, chances are you love fit fashion and athleisure as much as I do.
My name is Katy, and when I'm not busy trying to talk myself out of new activewear I don’t need, I like to jet all over the country, run half marathons, do CrossFit, tinker with my GoPro and eat snacks.
Follow along for posts that bring you my favorite offerings in fashion you can get outside and play in, along with gear reviews, fitness, travel, and whatever else I may find interesting along the way.
Shop the Lululemon Collective with me!